Authentically Expressing Support and Allyship in Companies and Organizations

Last June, the tension was on full display as Walmart rolled out – then retracted – a trademarked Juneteenth ice cream flavor. Click here to read our post last year on how to authentically observe celebrations. This year, the Juneteenth celebration in Greenville, South Carolina is facing backlash after two banners promoting the event featured only White and Hispanic individuals. Today, Candice Rawls and Helen Hope Kimbrough are sitting down and having an honest conversation about authentic allyship and support.  It’s likely that most organizations have good intentions and it’s true that both profit and purpose can have a place – but how can we do so in an authentic and thoughtful manner?

Watch our latest video to learn ways that your company or organization can cultivate authentic allyship and support and hear how Next Stage is doing so.