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Profit & Purpose

October 27, 2025 by

The Social Good Report: Profit & Purpose

How Social Impact is Transforming Business

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Social good is no longer a ‘nice to have’ for companies – it’s a necessity. For too long, society has perceived profit & purpose as mutually exclusive concepts, but when nonprofit idealism and expertise are paired with business acumen and resources, powerful partnerships are born.

Companies have long had a role to play in the social good of a community – but what if social good has a role to play in the health of a business?

The Social Good Report: Profit & Purpose

In May 2021, Next Stage released The Social Good Report: Profit & Purpose. This comprehensive report is a deep dive into the ways social good can impact companies. Research was informed by interviews with nearly 60 local business leaders across a range of industries and business sizes, a survey of local millennial workers, and overall trend research.

The study shows how local companies are effectively leveraging social impact to solve business problems across four areas – Brand & Marketing, Next Generation Workforce, Values & Culture and Sustainability. Readers will also learn how local market leaders such as OrthoCarolina, AvidXchange, Torrent Consulting and others are integrating social good into their own business models.

Download The Social Good Report: Profit & Purpose to learn how your company can engage with social good to build a better business while making big community impact.


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